An Integrative Value-Based Consumer Behavior Model in the Restaurant Industry: Aspects of Regulatory Focus Theory and Cognitive Appraisal Theory (9781243578419)

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Product details

• Format Paperback | 156 pages
• Dimensions 189 x 246 x 8mm | 290g
• Publication date 03 Sep 2011
• Publisher Proquest, Umi Dissertation Publishing
• Publication City/Country Charleston SC, United States
• Language English
• Illustrations note black & white illustrations
• ISBN10 1243578416
• ISBN13 9781243578419

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